New look, new name, everything else the same
Our name and website have changed
Bio-Rad is pleased to announce the company has changed the name of “AbD Serotec, a Bio-Rad Company” to “Bio-Rad” on May 17, 2016.
You can now take advantage of over 60 years of experience that Bio-Rad offers in the life science research and clinical diagnostics markets. As part of the transition, our current website address (URL) has changed to bio-rad-antibodies.com. You will notice the website has a new look but all of our products and resources will still be easily accessible. We have made sure that any links you have to abdserotec.com will redirect to the new URL. We will continue to invest in our dedicated antibody website to provide one of the best websites in the industry.
What does this mean for you?
Although we have a new name and website URL, the quality content, products and expert advice that we provide will not change. We will conduct business as usual, which means you get the same great service as you have always had. You will still have access to your preferred contacts including our experienced technical support team and account managers, and you can buy from us in the same way as before.
The ways to order have not changed
Our legal company name is still Bio-Rad AbD Serotec. This means that there is no change to any contracts, vendor details or W-9 (for US customers only). Our address is unchanged.
Same people, same contacts, same terms and conditions.
Please continue to make payments and invoice to Bio-Rad AbD Serotec, as before.
We know how challenging it can be to get all the tools you need for successful experiments. As Bio-Rad, we will continue to provide you with the technology, products and all supporting information you need to excel in your research so that together we can accelerate scientific discovery and improve healthcare worldwide.
If you have any questions, please contact us.